Design for the Senses – A Retail Innovation Event showcased a variety of sensory elements to enhance retail environments. More than 136 guests attended the event sponsored by: Vogani, exhalia USA, Turtle Beach, NicoNat Manufacturing Corp. and Patina-V. Attendees networked and enjoyed wine and cheese from around the world as they journeyed through the venue.
Tracy Pepe, CEO and Chief Scent Designer, Nose Knows Design, Toronto, gave a lecture “Smelling Color: All a space needs is a single whiff.” This interesting and engaging topic explained how scent design provides solutions intended to incorporate or enhance the scent within a space. The scent characteristics become the focus determining, psychology, emotional impact, shopper’s insight, aesthetics or brand recognition.
The evening continued with additional networking and vendor showcases.
Due to the novel coronavirus/Covid-19, the Retail Design Institute has waived membership fees and dues through May 31, 2021 for new members. Stay informed, stay connected and receive all the benefits of Retail Design Institute membership through May 31, 2021. Please use discount code 2020free when signing up. *All prospective members will be vetted according to the Institute's stated membership criteria.