RS No.9 Carnaby, London | 50th International Design Competition Winner

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RS No.9 Carnaby, London | 50th International Design Competition Winner

RS No.9 Carnaby, London
Design: GH+A Design Studio, Montréal | Gavin Media LTD, London

RS No. 9 Carnaby is part gallery, part retail and part event space — and the ultimate fan experience designed to immerse customers in all that is the Rolling Stones.

The GH+A team wanted to respect the landmarked building’s façade choosing to ‘paint it black’ while adding small blade signs, and tonal lettering. Passersby will see an art installation of a soundwave representing the first verse of the Stones ‘60s hit “Paint It Black.”

Thanks to the full-height windows, the Rolling Stones experience starts at the entrance with clear vistas all the way to the back video wall. The team retained the glass floor that allows a view to the floor below.

The muted palette continues throughout the 2,500-st.-ft. environment with tiles, wood and metal accented by pops of Rolling Stones’ red. The exposed ceiling is painted out while the concrete floor creates drama and serve as a neutral backdrop to the product.

Visitors can shop exclusives, including one-of-kind collaborations, and limited-edition art. They can take the perfect selfie at the Tongue sculptures or in the Mirror Room on the lower level.

General Contractor: Clements Retail
Lightemotion (ighting designer); The Anslow Partnership (MEP); Stylo Graphics (custom tongue sculptures)
Suppliers (fixturing, flooring, lighting, graphics)


50th International Design Award Winners

AT&T Experience Store
Buff City Soap
Christopher Bates
Clean Market
El Palacio de Hierro
Fresh St Market
Holt Renfrew Ogilvy
Ippolita
Joe Fresh
Knock Knock Spirits
Krispy Kreme
RS No.9 Carnaby
Sleep Number
Snow Peak
Sonic
Spazio Lenovo
Sprayground
Strictly Cycling Collective
Sweet Seven Cannabis
T-Mobile
Tempur-Pedic – Store of the Year
The Raider Image Official Team Store
Walmart
Whole Foods Market
YU Seafood

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